Episode 64 | Canary or Caterpillar? KPIs That Work

Welcome back to our Elevate Weekly Video Series.


In Episode 63, I shared the framework for formulating a 3 Year Plan. If you missed this, I’ve included the link for you here.

It seems that one of the most common questions business owners have is “How do I set meaningful KPIs?


“Businesses fail because they want the right things, but measure the wrong things.”

Let me introduce you to the Caterpillar and Canary. A simple concept you can use to ensure the KPI’s you set are meaningful.


Check out this week’s video to find out more. As always, if you have any questions please don’t hesitate to reach out to me.


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